Commercial Director Media
Your mission will be to drive UNCOMMON GROWTH FOR THE ALGORITHMIC ERA. This means redefining the business to support future growth strategies while achieving targets through the mobilization and empowerment of your team. If you’re ready to lead with vision, passion and make a difference, this is the opportunity for you!
Company Description
Dentsu is an integrated growth and transformation partner to the world’s leading organisations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation by integrating its services across Media, CXM and Creative, while its business transformation mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu media practice is a team of 250 colleagues based in Amsterdam and 30 media professionals in Brussels.
Dentsu has been named ‘Agency of the Year’ at the AMMA Awards 2024.
Dentsu is proud to be certified as Great Place To Work.
Role Summary
As a strategic Commercial Director, you will be part of our Media Leadership Team and play a pivotal role in fostering the growth of Dentsu media clients. You will lead and support the client management team, consisting of approximately 20 talented individuals, and drive Dentsu’s success in Benelux market.
In the fast-changing digital landscape, our clients expect you to deeply understand the challenges they face. You will advise them on finding the right balance between working with people, technology, and AI, ensuring best practices with consumer data and driving digital transformation initiatives.
You will address challenges with innovative solutions related to automation, personalization, and data-driven decision-making. Within our organization, you will foster a culture where our team focuses on the most important KPI of our clients: increasing revenue with a healthy margin. Together, we will help our clients navigate the current digital landscape using our proprietary Dentsu tools, global technology, and third-party solutions.
Key Responsibilities:
- Promote an innovative, collaborative, and client-centric culture with people and talent at the heart.
- Set high-impact priorities, anticipate market changes, and envision the future to deliver client and societal value across the portfolio of Dentsu offerings.
- Deliver on business strategy and growth by developing the client portfolio, promoting integrated client solutions, and driving new business development in line with Dentsu’s scope of work and capabilities.
- Maintain knowledge of top trends, competition, deep vertical knowledge, and business beyond agency relationships.
- Collaborate closely with other local Dentsu practices (Merkle, creative) to leverage cross-sell and upsell opportunities and integrated solutions.
- Maintain an active profile within Dentsu and the marketing industry, becoming a recognized industry expert and thought leader.
- Champion a diverse and inclusive work environment, seeking to hire, promote, and retain a diverse, highly engaged, and motivated commercial team.
Key Performance Indicators for this Role Include:
- Revenue and Growth Targets: Achieving and surpassing financial goals to drive business success.
- Gross Margin Targets: Ensuring profitability while maintaining high standards of service.
- Client Satisfaction: Building strong, lasting relationships with clients and consistently meeting their needs.
- Team Management: Leading and nurturing a motivated, high-performing team.
Skills and Experience:
- Commercial Mindset: Experience managing a large portfolio of senior clients.
- Excellent Leadership Skills: Proven ability to inspire and guide teams to success.
- Consultative Selling: Expertise in understanding client needs and providing tailored solutions.
- Excellent Communication and Presentation Skills: Ability to convey ideas clearly and persuasively.
- Negotiation & Influence: Skilled in reaching mutually beneficial agreements.
- Proposal Development: Crafting compelling proposals that win business.
- People Management Skills: Ability to build and maintain an effective and engaged team.
- Strategic Thinking: Understanding of business models and agency processes.
- Strong Understanding of Media and Digital Product Development: Knowledge of industry trends and innovations.
- Proven Industry Experience: Extensive experience in relevant roles and operating at a strategic level.
- Senior Client Relationship Management: Expertise in go-to-market and business development strategy.
- Proven Track Record: Delivering on sales and growth targets.
- Connected and Experienced: Well-versed in the Dutch media market.
- Fluent in Dutch: Proficiency in the language to effectively communicate and engage.
What We Offer:
We foster a culture of innovation and radical collaboration, making Dentsu Media a great place to work with a strong focus on the well-being of our people. We embrace a hybrid way of working, offering additional wellbeing and social impact days, as well as flexible public holidays.
Reporting Structure:
This role will directly report to the Managing Director of the media practice at Dentsu Benelux.
Location:
Amsterdam
Brand:
Dentsu Media
Time Type:
Full time
Contract Type:
Fixed Term Contract (Fixed Term)
